Enterprise Artificial Intelligence TranSFORMATION
WE ARE ON THE BRINK OF THE ALGORITHMIC ENTERPRISE. ENTREPRENEURS AND BUSINESS LEADERS CAN HAVE A METAMORPHIC IMPACT ON HUMANITY BY CATALYZING APPLIED AI FOR EVERY ENTERPRISE.
What People Are Saying
“Given the breadth of opportunities and the importance of a balanced approach to your organization’s AI journey, this book provides a critical reference for business leaders on how to think about your company’s – as well as your personal – AI plan.”
— Steve Guggenheimer, Corporate VP for AI, Microsoft
“Artificial intelligence is more than the mere use of machine learning algorithms, and its successful implementation is equally as much about building a practical solution that fits into the ecosystem and culture of its end-users. This insightful book explains how to do it - without the hot air.”
— Aldo Faisal, Professor of Artificial Intelligence, Imperial College London
ABOUT THE BOOK
A Playbook for the Next Generation of Business and Technology Leaders TO ACHIEVE, MAINTAIN, AND GROW SUCCESSFUL AND COST-EFFECTIVE AI AT SCALE.
Enterprise Artificial Intelligence Transformation is a one-of-a-kind book that delves into both the business and technical aspects of AI business transformation. We have the data available, we see that society is heading in the direction of AI and machine learning, and we can envision ourselves as the algorithmic, data-driven market leaders of the future. What we have been missing—up to now—is a clear guide to understanding the issues involved in actually taking that step, making the transition to large-scale artificially intelligent operation. This is that guide.
It offers a unique framework for making revolutionary changes to the way your organization works. Artificial intelligence is poised to revolutionize business and, thereby, humanity. We are on the verge of creating algorithmic enterprises capable of leveraging AI to improve business decisions, streamline processes, and develop new product lines. With this new technology at our fingertips, we can create business insights from data that would have been impossible in the pre-AI era.
Established organizations are ready to implement enterprise-wide AI strategies, but for established firms there are significant hurdles to doing so. From change management and culture issues to technical and human resource challenges, AI presents a major organizational upheaval. To help you overcome these hurdles and put in place a solid, scalable AI capability, this book offers a roadmap to understanding and seizing upon the opportunities that AI is opening up.
Inside this book, you’ll find an overview of artificial intelligence and associated technologies like deep learning, machine learning, semantic reasoning, and more. You’ll also see how AI is currently being used in industries from banking to manufacturing, with real-world use cases that will spark your creativity and empower you to make the most of AI investment. From high-level AI strategy and leadership to more granular architecture and modeling considerations, this book provides all the necessary information for moving forward with artificial intelligence at scale. For AI practitioners, analytics managers, and leaders with no prior AI experience, Enterprise Artificial Intelligence Transformation is an indispensable playbook for transforming business.
Table of Contents
Foreword: Artificial Intelligence and the New Generation of Technology Building Blocks xv
Prologue: A Guide to This Book xxi
Part I: A BRIEF INTRODUCTION TO ARTIFICIAL INTELLIGENCE 1
Chapter 1: A Revolution in the Making 3
The Impact of the Four Revolutions | AI Myths and Reality | The Data and Algorithms Virtuous Cycle | The Ongoing Revolution – Why Now? | AI: Your Competitive AdvantageChapter 2: What Is AI and How Does It Work? 17
The Development of Narrow AI | The First Neural Network | Machine Learning | Types of Uses for Machine Learning | Types of Machine Learning Algorithms | Supervised, Unsupervised, and Semisupervised Learning | Making Data More Useful | Semantic Reasoning | Applications of AI
Part II: ARTIFICIAL INTELLIGENCE IN THE ENTERPRISE 43
Chapter 3: AI in E-Commerce and Retail 45
Digital Advertising | Marketing and Customer Acquisition | Cross-Selling, Up-Selling, and Loyalty | Business-to-Business Customer Intelligence | Dynamic Pricing and Supply Chain Optimization | Digital Assistants and Customer EngagementChapter 4: AI in Financial Services 67
Anti-Money Laundering | Loans and Credit Risk | Predictive Services and Advice | Algorithmic and Autonomous Trading | Investment Research and Market Insights | Automated Business OperationsChapter 5: AI in Manufacturing and Energy 85
Optimized Plant Operations and Assets Maintenance | Automated Production Lifecycles | Supply Chain Optimization | Inventory Management and Distribution Logistics | Electric Power Forecasting and Demand Response | Oil Production | Energy TradingChapter 6: AI in Healthcare 103
Pharmaceutical Drug Discovery | Clinical Trials | Disease Diagnosis | Preparation for Palliative Care | Hospital Care
PART III: BUILDING YOUR ENTERPRISE AI CAPABILITY 117
Chapter 7: Developing an AI Strategy 119
Goals of Connected Intelligence Systems | The Challenges of Implementing AI | AI Strategy Components | Steps to Develop an AI Strategy | Some Assembly Required | Creating an AI Center of Excellence | Building an AI Platform | Defining a Data Strategy | Moving AheadChapter 8: The AI Lifecycle 137
Defining Use Cases | Collecting, Assessing, and Remediating Data | Data Instrumentation | Data Cleansing | Data Labeling | Feature Engineering | Selecting and Training a Model | Managing Models | Testing, Deploying, and Activating Models | Testing | Governing Model Risk | Deploying the Model | Activating the Model | Production MonitoringChapter 9: Building the Perfect AI Engine 171
AI Platforms versus AI Applications | What AI Platform Architectures Should Do | Some Important Considerations | Should a System Be Cloud-Enabled, Onsite at an Organization, or a Hybrid of the Two? | Should a Business Store Its Data in a Data Warehouse, a Data Lake, or a Data Marketplace? | Should a Business Use Batch or Real-Time Processing? | Should a Business Use Monolithic or Microservices Architecture? | AI Platform Architecture | Data Minder | Model Maker | Inference Activator | Performance ManagerChapter 10: Managing Model Risk 193
When Algorithms Go Wrong | Mitigating Model Risk | Before Modeling | During Modeling | After Modeling | Model Risk OfficeChapter 11: Activating Organizational Capability 213
Aligning Stakeholders | Organizing for Scale | AI Center of Excellence | Standards and Project Governance | Community, Knowledge, and Training | Platform and AI Ecosystem | Structuring Teams for Project Execution | Managing Talent and Hiring | Data Literacy, Experimentation, and Data-Driven Decisions
Part IV: DELVING DEEPER INTO AI ARCHITECTURE AND MODELING 233
Chapter 12: Architecture and Technical Patterns 235
AI Platform Architecture | Data Minder | Model Maker | Inference Activator | Performance Manager | Technical Patterns | Intelligent Virtual Assistant | Personalization and Recommendation Engines | Anomaly Detection | Ambient Sensing and Physical Control | Digital WorkforceChapter 13: The AI Modeling Process 259
Defining the Use Case and the AI Task | Selecting the Data Needed | Setting Up the Notebook Environment and Importing Data | Cleaning and Preparing the Data | Understanding the Data Using Exploratory Data Analysis | Feature Engineering | Creating and Selecting the Optimal Model
Part V: LOOKING AHEAD 289
Chapter 14: The Future of Society, Work, and AI 291
AI and the Future of Society | AI and the Future of Work | Regulating Data and Artificial Intelligence | The Future of AI: Improving AI Technology | Reinforcement Learning | Generative Adversarial Learning | Federated Learning | Natural Language Processing | Capsule Networks | Quantum Machine Learning | And This Is Just the Beginning
Further Reading 313
Acknowledgments 317
About the Author 319
Index 321